Influencers and word of mouth are powerful tools in forming brand reputations. But while you and your company endeavour to project one image, the perception might be something else entirely. Combine innovative technology with premium content – including traditional and new media – to transform information into actionable intelligence. Monitor industry conversations to assess brand perception and keep track of what the press and internet say about your company.
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Current awareness. It's something we all strive for, especially when it comes to developments that impact our individual and organizational objectives. But there is so much out there and so many ways to get it. Bring order, reliability and credibility to the process of keeping your teams up to date on relevant developments with these LexisNexis® solutions.